First, Dallas unveiled a new logo and identity for the team. Then the sponsor of their arena unveiled a new logo. One would assume that the new logo will end up on ice in some fashion. After several attempts to use the current layout of the text with the new lower case letters, I realized it would never look right on the bottom of the circle.
From there I moved on to a more common east and west layout for the text. I feel like there is a decent chance that the ice will look like this in the Fall.
From there I moved on to a more common east and west layout for the text. I feel like there is a decent chance that the ice will look like this in the Fall.
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